The Right-Brain Business Plan®: Turn Your Passion into Profit
March 24th
9:00-5:00
Banfill-Locke Center for the Arts
6666 East River Road, Minneapolis, Minnesota, 55432
Registration: $187, including catered lunch and beverages throughout
Early Bird Discount: Register before 3/1 and save $30
Note: class is limited to 12 participants, early registration is encouraged
Do you know where your business is heading in 2012 and beyond? Want a fun and creative way to plan for your amazing entrepreneurial success? Then come join the party at the Right-Brain Business Plan® workshop! You’ll roll-up your sleeves and craft a visual plan that lets your head know where your business is going AND inspires your heart to sing with joy.
This fun and interactive course is perfect for you if…
You don’t have a business plan and know you need one, but doing dirty dishes, dealing with loads of laundry, or even getting a head start on next year’s taxes all sound way more appealing (ugh!)
You’ve tried to do a business plan the “traditional way” and you got stuck, overwhelmed, and demotivated
You already have a business plan, but you need to breathe new life into it
You can’t stand spreadsheets.
Numbers numb you out.
AND you’d be a heck of a lot happier planning your business in the same intuitive, authentic, and expressive way that you live your creative life (yes, indeed, it can be that fun and fulfilling!)
You get the following (and much, much more!) from this workshop:
Detailed, do-able assignments… that deal with all the parts of a business plan, from start to finish
Intuitive exercises and inspiring materials… that tap into your natural creative genius, transforming drudgery into joy
Hands-on support, guidance, and accountability… from an experienced certified coach and course facilitator plus the wisdom and perspectives of your fellow creative cohorts in the circle



“The Right-Brain Business Plan is brilliant. It’s the perfect solution for any creative-minded business owner who wants to plot a plan for success. If you hate spreadsheets, feel overwhelmed when you think about sales reports, or don’t really know what a Profit and Loss report is, try approaching your business plan from the right-brain perspective.”
— Cami Walker, Author of NY Times Best-Seller 29 Gifts: How One Month of Giving Can Change Your Life
“If you don’t have a plan for your business, you need one. If you want to have fun learning how to develop a plan, take this course. This course takes the ‘scare factor’ out of creating a business plan.”
—Tracey Asai, Tracey Asai Designs, www.traceyasaidesigns.com
“Everything was of great value; biggest change is that I started the process! I’ve wanted to start this for years and had no idea where to begin. I work all day in a training department with trainers of all types, and Amy rocks!!!!”
—Ann Sweeney, Artist
“Worth every penny! Rich material facilitated by Amy, the “real deal.” Fits no matter where you’re at.”
—Beth DeZiel, Modern-Day Wrangler of Time and Space, www.lassollc.com
“Great class to gather all my ideas and a fun way to document a business plan. It was a wonderful feeling to leave with an action plan!”
—Tanya Love, www.Passport2creativity.com

Led by Amy Egenberger, a Right-Brain Business Plan® Licensed Facilitator, life coach, artist and founder of Spirit Out! Coaching. Amy helps people tune into their inner wisdom in their work, relationships, art and home life to really ratchet up honest co-creative power.
By the end of this 1-day workshop, you will have learned how to:
Clarify your business values and vision
Paint a picture of your business landscape
Determine what products and services you’ll offer
Understand your competition, and what makes you stand out from the crowd
Identify who your perfect customers are and how you’ll reach them
Set and manage money goals that honor your values and align with your life
Select your circle of support to help you get the work done
Map out concrete action steps to bring your Right-Brain Business Plan® to life
Have more questions? Check out the FAQ.
Course Materials Fee
A $15 materials fee payable at the class includes a copy of the book The Right-Brain Business Plan plus all the materials, illustrated play sheets, and other fun art supplies you’ll need.
Please bring:
Magazines, ephemera, stamps, or any of your other favorite art supplies.
Any existing material about your business – business card, brochure, fliers, back-of-the-napkin chicken scratch of half-baked ideas about your business (anything that will inspire you and help you vision and plan for your business).
A lovely box lunch and snacks will be provided by Beth DeZiel. Check out her beautiful professional organizing and concierge services at Lasso: Modern-day Wrangler of Time and Space.
March 24th
9:00-5:00
Banfill-Locke Center for the Arts
6666 East River Road, Minneapolis, Minnesota, 55432
Registration: $187, including catered lunch and beverages throughout
Early Bird Discount: Register before 3/1 and save $30
Note: class is limited to 12 participants, early registration is encouraged
Check out this recent interview with Amy and the creator of the
Right-Brain Business Plan®, Jennifer Lee.








